Evaluate your marketing strategy to include advertising, social media, etc. (CO 5)

This assignment will be submitted to Turnitin®.
Instructions
Evaluate your marketing strategy to include advertising, social media, etc. (CO 5)
Develop your final business plan. (CO 6)
Submit your complete marketing budget, to include the distribution of marketing funds to directional, creative, and call-to-action advertising, and marketing platforms for each type of advertising. Include a brief narrative (minimum 2 pages) explaining your purpose and reasoning of the distribution of funds.
business concept this needs to be based off of:
Drifters Bar and Grill in Costa Rica
Fresh caught local seafood
chill comfortable atmosphere but high quality food and drinks
entertainment on weekends
support local artisans in the bar and grill
supports local brewers and rotates beer monthly to present them
target market is everything from surfers to business men and women to travelers

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